There’s two sides of the story – how you do your research on your interviewer and how your interviewer does his research on you. As you can imagine, recruiters will have an easier time to get a good understanding of your profile in just a couple of minutes, while you might not know where to start. The thing most graduates forget is that Social Media is not just for fun – you can learn as much about your recruiter as he can learn about you, all through Social Media. Before you do your fair share of professional stalking, you should check that your online profiles don’t give away a little too much of what you would prefer to keep between you and your friends.
Here’s everything Social-Media related that you should do before an interview:
No one really needs to see your relationship status (we know “It’s complicated”) and especially not those photos from last night’s wild party! It’s OK to share them with your friends, but make sure that when someone else looks at your profile, you look like the nice, well-behaved individual that you are.
Keep the photos from your last holiday in your Facebook Albums, not as cover photos and/or profile pictures. Your recruiter does not want to see you in a bikini! Keep it professional, choose a photo that shows your face, as it usually shows up as a thumbnail. You want your recruiter to be able to recognize you when you walk through the door.
Most people forget about how many profiles you can have online. Just a simple Google search of your name will get us to your Tumblr account or whatever else you’re using. This doesn’t mean that you have to delete your accounts, but just make sure you go through them to check that nothing inappropriate shows up on a quick glance over your newsfeeds. Better safe then sorry!
We’ve said it quite a lot recently, especially to graduates. LinkedIn is the biggest job platform right now and it also allows you to network properly. We’ll get to networking in a moment, but first you need to make sure that you have all of your work experience on LinkedIn, along with descriptions for each and every job (if you have information about your targets and results, that’s even better). Check out our free LinkedIn Graduate Guide HERE.
Do not add your interviewer on Facebook. They have private lives too. However, we highly encourage you to connect with your interviewer on LinkedIn – this way they can see your updates and who knows, maybe you’ll need their help in the future. Or viceversa. It’s always good to stay in touch with the people you meet and that can only mean that you will grow your connections and become a more influential individual.
Sounds strange, but it’s true. Be sure to look them up on LinkedIn or on the company website before you go in. You want to know what they look like, not just look confused in the reception room wondering which person you’re about to be meeting with. It also shows recruiters that you did your homework and you are genuinely invested in the process. It makes it easy to connect with them if, for example, you know how long they have been in this industry, where they have worked previously or where they went to Uni.
This will all take no more than half an hour and will make a world of difference. So start deleting and adding privacy levels on your social media profiles and good luck with your interview!